Hello guys I will show how create a 3dsmax 3d free sign board model tutorial.
I have used following techniques shown below in this 3ds max tutorial.
[1]-Click on the Chamfer cylinder button and create a chamfer cylinder with the following size
Place like me 
[2]-Create more chamfer cyinders and place like me 
[3]-Create circle and open the rendering palette and use the following setting
Then place the object like this 
[4]-Create boxes and place like me 
[5]-Create two more chamfer cylinder and place like me 
[6]-Create text and palce like me 
[7]-This is my material palette and create materials like this 
[8]-Assign the materails like me 
[9]-Set the IES sky light like this with the following parameter 
[10]-This is final image 